Why WE chose ‘Freeze-Dried’ Berries?
At the very beginning our team wanted to solve just one problem: to replace expensive & tasteless fresh berries being sold in Hong Kong with affordable & tasty Serbian berries.
This still wouldn’t solve the remaining problems berry lovers faced: the pace of quickly rotting fresh berries and the inconvenience of not being able to consume them on the go.
Why not dried berries? During sun drying or machine dehydration a majority of the nutrition, smell, and taste of the berries is removed. Sure, it is sugary and chewy but it absolutely adds little to no value from a nutritional perspective.
Freeze-drying our Serbian berries ensures all the nutrition, fragrance, and taste remains intact.
The berries are in fact consider raw as they are not exposed to high temperatures at any point during freeze-drying.